Runway Shows in Weird Places
Chanel Iceberg Runway, Paris
Chanel flew in a real iceberg from Sweden and built it inside the Grand Palais. Models walked in puddles around it—pure drama.
Dior Desert Show, Morocco
Dior hosted a full runway in the middle of the Moroccan desert with torches, sand, and tribal beats—unreal scenery.
Fendi on the Great Wall, China
Fendi staged a runway directly on China’s Great Wall, lighting it up for a once-in-a-lifetime fashion event.
Rick Owens Runway at Paris Fountain
Models stomped through shallow water at Palais de Tokyo, making waves—literally—with each step.
Louis Vuitton in a Tokyo Airport Hangar
LV transformed an airplane hangar into a surreal, futuristic runway with neon lights and a jet-engine soundtrack.
Tommy Hilfiger at Santa Monica Pier
A full amusement park was the backdrop, complete with carnival rides and a Ferris wheel during the show.
Etro on an Alpine Glacier
Etro’s models walked on ice high in the Italian Alps, wearing thermal fashion while surrounded by snow-covered peaks.