Lyst Index: Who Ruled Q1 2025?
Loewe
Reclaimed the 1 spot, driven by a 38 percent surge in searches following Jonathan Anderson`s departure, as fans sought his final collections.
Miu Miu
Slipped to second place after dominating 2024, yet remains a strong contender in the fashion scene.
Saint Laurent
It maintained its position in the top three, bolstered by high-profile campaigns and consistent brand appeal.
Coach
Continued its ascent with strategic collaborations and a refreshed brand image resonating with younger audiences.
Prada
Held steady in the top five, thanks to innovative designs and strong runway presentations.
COS
Made history as the first high-street brand to enter the top 10, driven by a 44% increase in demand and viral products like the barrel-leg trousers.
Bottega Veneta
Experienced a slight dip but remained influential with its minimalist aesthetic and craftsmanship.