The 'Badlapur' actor Varun Dhawan finances a cloud kitchen company called Curefoods. Cure Foods has made him the brand ambassador for its brand EatFit. Curefoods, a multi brand launches a D2C company EatFit. The platform provides direct access to brands under Curefoods.

'Varun is passionate about food while also being a strong believer in eating healthy and being fit. He exudes positive energy and immense warmth which make him such a huge hit with his fan base. Our intention behind having him as the face of EatFit is to tie in these aspects of his personality with our own brand persona,' said Ankit Nagori, founder, Curefoods.

'The intersection of food and lifestyle has always been an area that excites me. In an age where the need for an active healthy lifestyle is more pronounced than ever, food - especially healthy food - definitely requires more attention. I strongly resonate with Curefoods and Eatfit's mission to provide access to multiple food categories while featuring healthy options. I look for the same while eyeing my fitness goals. As such, I am beyond excited to endorse Ankit and his team as an investor and brand ambassador. I can't wait to show the audience some of the great campaigns we have in the works,' Dhawan said.

On the work front, Varun Dhawan has two films lined up 'Jugg Jugg Jeeyo' which stars Kiara Advani, Prajakta Koli and Neetu Singh. He will also be seen in 'Bhediya' alongside Kriti Sanon and Abhishek Banerjee.